Éxito en #naming. Diseña como apple y nombra como Procter. http://t.co/nRbi7Y0z A ver qué dicen @omixam y @jlantunez
December 13, 2012
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Seth's Blog: Design like Apple, but name like P&G
Apple's naming approach is inconsistent, it begs for lawsuits (offensive and defensive) and it shouldn't be the model for your organization. iPhone is a phone, iPad is a pad, iPod is a ... (and owning a letter of the alphabet is i-mpossible). Procter and Gamble, on the other hand, has been doing it beautifully for a hundred years.

